Studio Roster Opportunity Model

How much revenue is sitting
in your dormant artists?

Use your own roster assumptions to see whether a Dormant-Roster Audit is worth doing. This is directional math, not a revenue forecast.

Total artists ever recorded60

10300

% who book a second session25%

5% (struggling)60% (great)

Average session rate (per session)$75

$30$500

Calculation uses a 15% reactivation assumption for directional planning. Actual results depend on roster quality, client participation, and outreach.